Seoul.Beyond the obvious.

A stone city wall with a quiet footpath running alongside it

Private walking tours

Curiosity leads the way.

The rhythms of daily life.

YOUR GUIDE

Walk with me for a bit

Seoul beyond its highlights is not a city that opens up easily.
I'm Jitse — a Dutch guide living in Seoul with my Korean wife. I've come to understand Seoul by walking it, watching it, and living it.

Learn more about me

picture of Jitse

EXPLORE TOURS

Hand crafted experiences

Each of the following tours is carefully designed around a specific theme or destination, allowing you to experience a distinct side of Seoul.

Market lady
Scenery

City Wall Tour

A carefully designed walk that explores everyday life, lived spaces, and the rhythms that shape the city from the ground up.

Market lady
Culture

Markets Tour

A carefully designed walk that explores everyday life, lived spaces, and the rhythms that shape the city from the ground up.

Market lady
Scenery

Seoul's Mountains Tour

A carefully designed walk that explores everyday life, lived spaces, and the rhythms that shape the city from the ground up.

Market lady
History

Textiles & Fashion Tour

A carefully designed walk that explores everyday life, lived spaces, and the rhythms that shape the city from the ground up.

TAILORED WALKS

Looking for something more specific?

If you have particular interests, a limited time frame, or simply want my recommendation, I'm happy to design a walk that fits you.

Let's design a walk

Personalised experience

Built around your curiosity

Flexible in time and pace

From a few hours to several days

Theme- and location-driven

Neighborhoods, themes, stories

KOREA TRAVEL ASSISTANT

Planning a trip to Korea and need help?

Korea can feel like a lot to figure out — I can help you plan, decide, and take care of the practical details.

Questions & preparation
Ask anything — before you arrive, while planning
Planning & advice
Itineraries, priorities, what to do — and what to skip
Reservations & bookings
Restaurants, tickets, and hard-to-book experiences
Transport & logistics
Trains, buses — getting around Korea

REVIEWS

Don't just take my word for it

Jitse took us through the Euljiro industrial area and Changsin-dong (sewing and fashion district) and this is exactly how I wish to experience a culture or city; by seeing and understanding its people and its daily life. It was all very informative and I came back with much more insight of Korea and Koreans. A tall Dutch guy on itself already invites smalltalk and interaction, and the added value is the tall guy speaks a bit of Korean. Totally recommend!

Gijs Dekker

Netherlands

My experience with Seoul was really amazing thanks to Jitse! When I went to Seoul, I had a lot of questions about this beautiful country and the best way to learn about a country is talking to locals. Jitse absorbed everything there is to know about the country, the history, the people, the food and all the curiosities in the country! So I could ask all my questions. He took us on several walks with amazing views and provided us with extra tips to go to. I would not hesitate a second to meet him again if I were to go to Seoul again. Thanks Jitse!

Pieter Ruijssenaars

Netherlands

I have had the pleasure of meeting Jitse by a funny coincidence of having read his article in the KLM magazine just prior to travelling to Seoul. He is a Dutchman living in Seoul with a great passion for the city. This shows! We have had an incredible time on our tailored tour where we ventured off the prescribed paths normally used by tourists. We saw the real Seoul, and things we would have otherwise never seen. We learned a lot about the city and its people. Jitse has a Korean wife and is strongly connected with the Korean people. He has many funny and interesting stories to share. I can recommend Jitse's tours to anybody and will definitely hit him up again the next time I am visiting Seoul.

Giuseppe Sisto

Netherlands

Seoul street scene
Market alley
Market alley
Market alley
Market alley
Market alley
Market alley

#SOCIAL MEDIA

Seoul, as I see it.

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